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Mission Statement

Redefine wealth by measuring success in terms of how we contribute to the financial, environmental, social, and healthy well-being of our communities.

Money or Meaning?
At EnviroIngenuity, we believe that working for greater meaning is far more important than working for money, as this enables us to develop a business with higher purpose, a business that solves problems and creates greater good. With greater good in hand, the odds of becoming something new and valuable increases exponentially, and then money follows quite easily. We endorse the process called the Integrated Bottom Line where conventional objectives of profitability, competitive advantage, efficiency, and economic growth are judged successful by their compatibility with biodiversity, ecological sustainability, equity, community support, and maximized well-being for a variety of stakeholders.

People, Planet, Profit
Out team is fully embedded in the Triple Bottom Line. According to the Sustainability Dictionary, the Triple Bottom Line is the addition of social and environmental values to the traditional economic measures of a corporation or organization’s success. Triple Bottom Line accounting attempts to describe the social and environmental impact of an organization’s activities, in a measurable way, to its economic performance in order to show improvement or to make evaluation more in-depth.

Portfolio, Partners and Productivity (the other 3 P’s)
Our philosophy includes developing a portfolio that rewards innovative thinking, teaming with strong, like-minded partners and successfully meeting productivity markers.

Don’t be trapped by dogma
Steve Jobs said it best when he stated, "Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma -- which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.


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